Claritalk is market leader in accountancy
Claritalk is market leader in accountancy
Claritalk writes growth story in accounting sector: market leader in 5 months with more than 30 offices, ready for Wallonia and the Netherlands
More than transcription - integrated intelligence
"Transcription is coming up everywhere" says co-founder Thomas Neirynck. "It is simply no longer of this time to note everything down manually. Yet our large-scale market survey of more than 100 accountants showed that existing tools do not live up to expectations. They may save time in note-taking, but they rarely integrate into the day-to-day practice of accountants.
Claritalk offers an integrated solution that goes far beyond notes. With coaching, automatic summaries, action points and conversation analysis, it supports accountants in every customer conversation - physical, digital and telephone. This is no coincidence: research shows that 80% of accountants still meet 80% of their clients physically. In a sector where personal contact remains crucial, Claritalk scores particularly well there, without losing sight of the digital and telephone interactions.
Entrepreneurial accountants as growth accelerators
Claritalk's rapid growth is not only the result of its technology, according to its founders, but also of its collaboration with progressive firms. "Initiatives such as Finplex and AccountancyVandaag provide visibility and acceleration," said Koen Victor. "But it is mainly the entrepreneurial accountants who make the difference - firms such as Accovero, Boox, Titeca and many others who look to the future with an open mind. That cooperation is particularly inspiring for us. With such partners, building just becomes fun."
Ready for Wallonia and the Netherlands
The next step is ready: the rollout to Wallonia and the Netherlands. "We feel very clearly that accountants in both regions are ready for our solution," says Neirynck. "The challenges there are similar - lots of conversations, little time, high customer expectations. Claritalk fits that context perfectly. We are therefore looking forward enormously to our first trade fair participation in the Netherlands this summer. That will be the official starting shot for our international growth."
Co-creation rather than implementation
Although Claritalk is already the market leader in Flanders today, the founders do not see this as an end point. On the contrary. "We are grateful for the trust of the many offices already working with us, but we are only at the beginning of a larger journey," says Victor. "This is not a classic software implementation. This is co-creation. We are helping to build the accountant of the future - together with the industry itself."
About Claritalk
Claritalk is a Belgian technology company that uses AI to enhance professional conversations. The tool automatically transforms conversations into actionable insights, supports employees during the conversation and trains them through AI-powered simulations. Used in sectors such as sales, HR and accountancy, Claritalk helps organizations communicate smarter, more efficiently and humanely - physically, on the phone and digitally.